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Showing posts with the label Research and Planning

Mood board

I have created a moodboard of my ideas, concepts and feelings towards what I imagine our music video and the genre we have chosen to entail. I made the moodboard into video format for you all to enjoy and get the gist of my ideas.

Practicing with a green screen

As the a large majority of our music video project is going to be conducted using a green screen effect, we thought it would be best to do a practice piece, this enables us to analyse what went well, what we need to use, and what works well when using and editing with the green screen. A green screen  is an integral part of the special effects process known formally as Chromakey. Chromakeying, sometimes known as color keying, is the process of singling out a particular color in an electronic image/footage and then using computer software to make that color transparent, which then enables us to add a background of our choice. The effect we are going for in the main task is a greyscale, shabby background in order to set the mood of the music video. However as this is our practice we just selected an average background to play with. I learnt how to do this task by watching some simple YouTube clips on green screening with Premier Pro, which is the software which we use to edit...

Working with a Green Screen

For our music video one of the biggest parts of the project is conducted with a green screen effect. I had never tried this before, however a lot of editing techniques are self taught and learnt along the way. Which is why I took it upon myself to use the resources I have with YouTube to conduct my own research prior to our editing of the music video. This means that taking these measures will allow a much smoother editing process as I have already learnt the basics of editing the background with a green screen, and even if need be I know I have a reliable resource which I can always revert back to which will help us along the way if we were to have any queries or issues. The use of the green screen when editing isn't actually as hard as I first suspected, the background can be changed in a few simple steps, and once the first try is out of the way it appears even easier. The more you practice the easier it becomes. I will upload the prac...

Music Video Shot Chart

A shot list is a full log of all the shots you want to include in the music video production; essentially it is a checklist filled with minute details that will give a sense of direction and efficiency towards the music video. It’s essential to take into consideration the following elements when producing the shot list: Artists/individuals in the shot Type of shot Camera movement Major actions Important objects The grand purpose of the shot list is to make sure that every part of the music video is assigned a shot. We have a set criteria of what we need to film, so we create shots, interpreting the story visually with the camera. Another process we could have gone for in this preproduction stage is the storyboard in order to direct the music video The story board is a collection of images that showcases the angle and type of every shot, as well as which characters and objects are in the frame. The storyboard is impor...

Risk assessment

I have recently conducted a risk assessment consisting of all the possible risks which may occur through the filming process of our music video. A risk assessment is a systematic process of evaluating the potential risks which may be involved in the project we are undertaking. The risks range from 'remote' to 'likely' chance of effecting the individual who will be participating in this section of the project, some may seem extreme however we have to take everything into consideration when covering the back of our company for our reputation. There are two parts to the risk assessment we have conducted, the first side consisting of a checklist with any possible hazards which may have even a slight list of occurring, these come under the 'remote' chance of happening category The back of the risk assessment shows the three main hazards which have the 'likely' chance of them occurring. As I've stated we have to take extreme precaution when underg...

Company logo

We have been playing around creating some ideas for our company logo. A company logo is very important, as soon as customers view our website they will see our company logo and make an initial judgement, if our logo looks professional it is more likely to ensure that customers feel like our company is a professional one, and take our business ideas more seriously. A good company logo can also attract new customers, an effective and memorable logo can inspire customers to do business with us and remember our image if the time ever arises. Putting the best image forward first helps portray a great image on the inside. Making a logo that differentiates ourselves from other record labels is key when winning over potential clients and customers, which is why we need a logo which makes us stand out. Finally having a good logo builds trust with professionalism, having a professional looking logo tells customers that we are a strong company who is good at what we do just from the first ...

Music video inspirations

Hey guys, I've finally came to my decision of who to work with, after consideration of working on my own or with a group I believe that working as a group will be more beneficial for us. So it is now going to be me, Eloise and Sav, by doing this we are able to generate lots of ideas that each of us come up with and put them all together to hopefully come up with a really impressive finished project!! We worked together at AS and without the technical issues it actually worked well, so I think this time around with more experience and knowledge it should work in our favour! I'll be sure to keep you updated! So getting further into it we have currently decided the artist we are going to use is Sia, with the song being Breathe Me, which was released in 2005 with the genre being a lternative/indie. We have decided to mix things up and make the genre of our own music video indie pop, I believe this will create a large target audience for our artist 'Savannah'.  Our art...