Skip to main content

Practicing with a green screen

As the a large majority of our music video project is going to be conducted using a green screen effect, we thought it would be best to do a practice piece, this enables us to analyse what went well, what we need to use, and what works well when using and editing with the green screen.
A green screen is an integral part of the special effects process known formally as Chromakey. Chromakeying, sometimes known as color keying, is the process of singling out a particular color in an electronic image/footage and then using computer software to make that color transparent, which then enables us to add a background of our choice.
The effect we are going for in the main task is a greyscale, shabby background in order to set the mood of the music video. However as this is our practice we just selected an average background to play with.
I learnt how to do this task by watching some simple YouTube clips on green screening with Premier Pro, which is the software which we use to edit our projects.

What went well: When conducting the actual editing of this footage, after I had watched YouTube tutorials, this worked well and we realised it is actually a pretty simple to change and edit the backgrounds of moving and still images/footage. This really helped and boosted our confidence to explore more within Premier Pro, meaning we will be much more experimental when editing our final music video project.

What we learnt: When videoing the short footage to achieve this practice piece, we filmed it in the computer room, with the green screen in front of computers, which were turned on. At first, we never even thought this would cause any problems, however when it came to the editing process, we realised that the brightness of the computers screens shone through the green screen, which caused the final piece to have different lighting in certain spots, meaning the grey background didn't cover as well as we expected. However, this is learning curve for us all, and it was much better that we practiced this and realised now, rather than doing it in our main task.









Comments

Popular posts from this blog

Reception theory- Stuart Halls

This approach focuses on the scope for negotiation and opposition, this means that a text is not simply passively accepted by an audience, but viewers interpret meanings due to their own cultural background and life experiences. Stuart Hall stressed the role of social positioning in the interpretation of mass media texts by different social groups. The dominant reading means that the viewer fully accepts the text code. The negotiates reading means the viewer partly accepts the text code and broadly accepts the preferred reading.  The oppositional refers to the reader whos social situation places them in a direct oppositional relation to the dominant code. In our music production we aim to encode the video with the preferred meaning of being able to get through hard situations with independence and not relying on anyone else for happiness, however some viewers may reject this dominant message and take it as something other than how we intended.

Marketing

Hey guys! Today I am going to focus on the marketing of our company. Marketing is a very important aspect. Promotional strategies and marketing go hand in hand. Marketing our company and artists will involve different aspects of manufacturing, promoting and selling the artists and our company products to the target market. In order to benefit from audiences to the best we can, we have to first of all understand the target market we are entering. Having a solid and well-thought-out marketing plan can help you identify gaps in the music industry and provide feasible solutions for your clients. Understanding what our customers want and are missing is essential in the business. The 4 P's are the most important  part in the marketing process: Product - The product is going to be our artist herself, Sav (played by Eloise) and the album/music she creates. In many ways this can be seen as not only providing a product for consumers, but also a service, Music is a psycho-physical pursu