Skip to main content

Salt Sisters join Twitter


 

Hello everyone, you can now follow us on our twitter page @Saltsisters11. We have purposely made our twitter and Instagram usernames the same, this is a marketing ploy in order for our customers to have much easier access to our original pages, in order to keep up to date on the important information of new upcoming artists and new song releases.

Did you know that social media marketing has a 100% higher lead-to-close rate than outbound marking? Or that 84% of B2B marketers use social media in some form? No Matter what you sell or who you sell it to, using social media as a marketing tool can help you grow your brand/company.

Whys is social media important?
It is seen that a brand doesn't really exist online if you're not represented across all social channels, and regularly interacting with followers, and journalists who cover the industry you're in, in this scenario the music industry.

This is why we are going to be using our twitter to target, re-target and promote to our audience. twitter allows us to survey (to see what our customers like), hashtag (when something new is being created, we can/or the fans can create a hashtag to trend, which will increase the views worldwide) and respond to customers (to keep up the interaction with fans) as well as promoting and leaking brand new information to our audience, which ensure they keep checking up with the media platforms so they don't miss out.
Social media is ever-growing and drastically taking over, this means that a huge audience range will have access to our artists/products. If people are able to see that our company is well established in the music industry, which can be seen by our company being spread across different social media formats, it will increase our company recognition, meaning it will therefore increase its visibility and value to our possible audience.
This is important as it simultaneously makes it easier and more accessible for new customers/ a wider audience range to engage with us, expanding our companies familiarity.


Comments

Post a Comment

Popular posts from this blog

Salt sisters join Instagram

Hi guys! We have recently joined Instagram to further adapt to our fan base for our artists, and constantly let it grow. I have researched some statistics for you to see, Instagram has massively grown over the years and these statistics prove that marketing on Instagram is a smart move: Instagram has over 500 million active monthly users Instagram users have shared over 40 billion photos to date and share an average of 95 million photos and videos per day. The amount of users which Instagram has enables us to reach a huge audience with our artists and products, allowing the growth of each artist to take their own pathway on social media. It allows us to reach a new audience in a way that the audience wants to be marketed to, using visuals and short messages. Instagram pictures provide a collage, giving the audience a much richer insight into the story of our artist 'Savannah' and also our company itself 'SaltSisters'. Instagram enables us to promote everyt...
Post a Comment
Read more

Filming day 1

Today was our first day of filming for our music video, we designated the first day of filming to shoot the polaroid's, and we decided as a group that the location for these shots would be Matlock Bath. We spent approximately 3 hours at this location, from 12pm-4pm. From this we managed to shoot a range of burst shots from many different angles and background locations in order to provide us with a wide range to chose from when putting them into the music video. Due to the fact these shots needed to be bursts, in order to capture every movement, we used my Iphone to take the pictures, this meant we didn't need to hire any equipment. In terms of props we just needed the artist in day to day clothes, which was pretty simple, Eloise wore a dress, coat, and hat, portraying herself as the average young woman walking through an every day environment. Here is what we managed to film/capture: We got 15 burst shots in total, these all conducted of approximately 150 photos in each sh...
Post a Comment
Read more